Wednesday, 8 February 2012

New from L'Oreal Professional

L'Oreal Professional is constantly developing new coloring  products that help keep the clients hair healthy and shiny. At the beginning of February L'Oreal Israel is launching a new semi-permanent color range that will improve the appearance of chemically treated hair better then any other brand on the market.

 DIALIGHT ( on the left)

Dialight is L'Oreals first acid tone-on-tone color with ultimate shine and conditioning. Its ideal for colored or sensitized hair from straighteners or other chemical treatments.

 DIARICHESSE ( on the right )

Diarechesse is  Ammonia-free color with white hair coverage of up to 70% on base shades. It leaves the hair looking rich, with deep shine and exceptional softness. It has  improved alkaline Tone on Tone technology which also manages to lighten one and a half tones. Its ideal for natural hair and covering the first white hair.

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